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Search Engine Marketing Strategies

The Do's and Don'ts

Do...

• Target niche keyword phrases, one to a page

• Create a resource directory and continuously add to it

• Write unique articles and have them published

• Build your site using tables or better yet CSS

• Create a reason for other websites to link to you

• Create a information rich website that people find useful

Don't...

• Don't spam the search engines or directory editors

• Don't spam your visitors

• Don't use Link Farms or Link Exchanages

• Don't take shortcuts

• Don't automate most procedures

• Dont use Flash or Frames

• Don't manually submit your site to all the major search engines and directories

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